Jason was introduced to Mike Basch back in 2006. At that time, we were hired to build a version of this called Where on 9. It later developed into In & Around NJ and eventually became Kahoolie. This design you see here is just the front-facing sales website for the system that operated behind it. With the Kahoolie system, anyone can start their own directory website and using the built-in tools, can track referrals to and from their vendors while also capturing the email addresses of the users that visit the vendor pages and sign up to get email alerts.