Fresh Look Friday, March 2019: Building And Rebuilding
How did you decide what your website should look like? What questions did you have to answer? Which decisions did you have to make? If you’re like most folks, you probably have no idea where to begin. Your options on design and functionality can be seemingly endless. That’s why we take some time each month to lift the curtain, so you can make the right choices so your website can work harder for your business.
JasonHunter Design
Yes, we’ve made it to our own list!The new JHD website has made its debut after careful planning and some close market analysis. It’s been four years since we unveiled our last revision, far too long in our opinion. There have been so many new and interesting developments in mobile design, local search, and user experience since our last redesign, and we are beyond thrilled to put them to work here. Some of the new features include an expanded team which puts faces to the names behind JHD and a gallery of our work, sorted by project type.
Our visual motif throughout is inspired by the thread that runs through all aspects of your online presence. We’re firm believers in a cohesive strategy, all of which are anchored by your website. We wanted to visualize that common thread between all our services.
Tantrum Brewing Company
As Tantrum Brewing Company laid their brewery’s foundation in Cleveland, Georgia, we laid their foundation online. This craft brewery run by the Tantrum family not only offers unique brews, but strives to build a community of beer lovers. The website copy tells the story of not just a brewery, but a family whose values are built on giving back to the community. An event listing function displays an easy-to-navigate calendar for visitors to explore what’s happening at the brewery.
TUAFI
We love supporting entrepreneurs with truly unique ideas, and TUAFI truly brings an ambitious new endeavor to the table. This company has reinvented the atmospheric water generator (AWG), a device that draws water from humidity found in the air. TUAFI takes the AWG and builds a factory around it, so production can be properly controlled, monitored, and relied upon for regular production and distribution to water-stressed areas around the world. They can do this without relying on rain or reservoirs, making it an incredibly eco-friendly way to help meet the demand for water around the world.Our team collaborated with small business crowdfunding platform Fundable to coordinate materials, messaging, and launch, so potential investors on Fundable could be directed to TUAFI’s site to learn more information.
Is it time to update your website?
How often should you change your website design? Once a year? Every two years? Longer? Never?Opinions differ among marketing professionals and small business experts, but one thing’s for sure: your website can’t stay the same forever.
Changes in website technology, capabilities, integrations, SEO, design trends, and more can make stagnant websites virtually unusable. It doesn’t matter if you think nobody’s going to your website, or if you think what you have is “acceptable” since your business is conducted offline. A new and exciting website shows that you are new and exciting – and that’s what brings more customers to your door, inbox, or contact form on your newly-revamped website.
If you can’t remember the last time you thought about your website, it’s a good sign that it’s time to revamp your presence online. Contact JasonHunter Design to schedule a no-obligation consultation!
Jason Bass is a marketing strategist, community builder, and founder who turns bold ideas into real momentum. At the helm of Jason Hunter Design, Pixel Partner Digital, and The Citizen, he brings clarity to chaos, structure to startups, and firepower to brands ready to scale. Known for his visionary thinking and down-to-earth leadership, Jason helps businesses grow — not just in revenue, but in purpose and impact.