Making sure that your website, another face of your brand, continues to function safely is just as important as building it in the first place. Think of it like hiring a landscaper to create a beautiful garden and then having them maintain it by mowing the lawn, weeding the beds, and trimming the bushes. This ongoing care and monitored security are what keep your garden—and your website—working with ease. Learn below why we use Wordpress to host and protect your brand’s website and how we keep it in top-notch shape with premium plugins.

Why WordPress for Your Site Host?

We build each website using WordPress, a Content Management System (CMS) that powers over 40% of websites worldwide. WordPress is favored for its flexibility and serious community support, making it an ideal choice for businesses of all sizes. This flexibility comes, in large part, from plugins.

Want to add a photo gallery? Need a contact form? There’s a plugin for almost anything you can think of. Plugins are small pieces of software that you can install on your website. Each plugin serves a specific purpose, from improving your site’s security to adding contact forms, enhancing SEO, or creating an online cart for checkout. 

Plugins are important to:

• Speed up your site by optimizing images or caching content.
• Protect your site from hackers and malware.
• Automate tasks like backups and updates, making life easier.

Why We Use Wordpress Premium Plugins

A premium plugin is a paid plugin that provides extra functionality, priority support, and better security. To protect and maintain your website, we leverage premium WordPress plugins. These tools are just like the specialized equipment your landscaper might bring in to keep your garden looking good. 

Here’s how these plugins help keep your site safe:

• Better Security. Plugins like DefenderPro provide you with a fortitude of security solutions, including malware scanning, firewall protection, and real-time threat defense. Security plugins help us prevent unauthorized access to your site while protecting against cyber threats. It’s important to keep your choice of premium plugins licensed and up to date.
• Regular Backups. SnapshotPro is a premium plugin that automates the process of backing up your website. Regular backups are a must for restoring your site quickly in case of data loss or other emergencies, cutting customer downtime and keeping operations running at peak performance.
• Performance Optimization. Plugins like HummingbirdPro optimize your website’s performance by caching content, minimizing and simplifying code, and managing resources more efficiently. Faster load times better the user experience and can improve your search engine rankings.
• SEO Enhancement. SmartCrawl Pro optimizes your site for search engines so that content is easily discoverable by your target audience. This tool offers advanced features like keyword optimization, readability analysis, and schema markup. We do recommend hiring an expert before making SEO tweaks yourself, as the digital landscape is vast and you want to get it right. Achieving a higher ranking can take time, but it is possible with some help.

We stress continuous care with any Wordpress site so that your customers and their data remain secure, your site performs well, and your brand stays visible to your audience. View our available Care Plans today. Let’s thrive in the land of digital!

Want to learn more about how we can build and maintain your WordPress website? Just fill out the form below and let’s talk solutions that can benefit your brand.