June 27, 2025

Heat Up Summer Sales with Promotional Campaigns

Prime Day may dominate the headlines, but the spending spirit spreads far beyond Amazon. With the right offer, independent brands can ride that momentum and turn summer browsers into eager buyers. This blog breaks down why shoppers say “yes” faster in July - and exactly how to capture their attention with timely, low-lift promotions.
June 19, 2025

How to Breathe Life Into a Tired Marketing Strategy

If your marketing feels off but you can’t pinpoint why, it might be time for a strategic reset - not a full overhaul. This guide walks you through a practical pulse check, common red flags, and simple fixes you can implement this week to regain momentum. Take a breath, pick one focus, and start making meaningful progress again.
June 13, 2025

5 Marketing Moves You Can Make in Flip-Flops

Summer might feel like a slowdown, but it’s the perfect time to set your brand up for a strong second half of the year. From refreshing your website to prepping fall campaigns, small strategic moves now can lead to big wins later. In this week’s blog, we’re sharing five smart ways to stay ahead while everyone else is checked out.
June 5, 2025

Summer Brain? Don’t Let It Sink Your Email Strategy

Summer may bring sunshine and slower days, but your email strategy shouldn’t take a break. With inbox fatigue on the rise and attention spans dropping, now’s the time to sharpen your message, clean up your list, and connect like a real human. This blog walks you through how to stay effective and thoughtful in your emails all summer long.
May 29, 2025

A Concrete Guide to Launching Your Website

A website launch isn’t just about flipping the switch - it’s about creating a digital space that truly represents who you are and connects with your audience. From your core message to your visual system, every element needs to work in harmony before launch day. This guide walks you through the essentials, so your site does more than go live - it starts strong and builds momentum.
May 22, 2025

Writing Like a Brand, Not a Brochure

If your website copy sounds polished but forgettable, it might be missing your voice. Great brand writing doesn’t just explain what you do - it builds trust, connection, and clarity. In this blog, we break down how to write like a brand (not a brochure), and craft copy that actually sounds like you.