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Running a slow website in the age of instant gratification is risky business. Site speed impacts that very first decision to engage with your brand. If […]

The e-commerce sector is predicted to total over $7.9 trillion in just a few years. If you want to stand out as a super seller, a […]

When was the last time you saw a new product and immediately bought it without checking the reviews, or at least, the average star-rating? It was […]

Targeting an audience’s emotions is the hallmark of some of the most effective advertisements. Major brands understand the necessity of this emotional connection, and if you […]

Before a viewer can read a word or understand a message, color makes the initial impression. This visual language weaves your marketing materials with deep-seated meanings […]

Persuasive marketing is all about guiding people toward specific actions or decisions. You’re influencing them to do something that you want them to do, like buy […]